By working in close partnership with our clients, we generate cost-effective donor recruitment programmes that meet and exceed long-term business objectives.

By working in close partnership with our clients, we generate cost-effective donor recruitment programmes that meet and exceed long-term business objectives. By working in close partnership with our clients, we generate cost-effective donor recruitment programmes that meet and exceed long-term business objectives. By working in close partnership with our clients, we generate cost-effective donor recruitment programmes that meet and exceed long-term business objectives.

CLIC Sargent

Our pilot campaign in July 2009 involved both door-to-door and venue fundraising across the UK. Following its success Charity Link are now carrying out a comprehensive roll-out campaign. Unlike our other charity clients, CLIC Sargent has less brand awareness but through our activity we believe we will increase its profile signicantly as well as raising vital funds for its future development.

Guide Dogs for the Blind - 'Sponsor A Puppy' Campaign

Our initial door-to-door campaign in 2000 aimed to recruit 250 Direct Debit donors at £5 per month, with an ambition to build direct 'sponsor/puppy' relationships. Ten years on, we continue to recruit more donors year on year across both venues and door-to-door. With one of the lowest attrition rates in the industry door-to-door is one of Guide Dogs most cost-effective recruitment channels.

Dogs Trust - 'Sponsor a Dog' Campaign

Starting as a door-to-door test campaign for the National Canine Defence League, the 'Sponsor a Dog' campaign has grown beyond all expectation. Donors recruited from private sites now outweigh those from door-to-door. Charity Link is now the largest supplier to Dogs Trust, providing the greatest single source of income for their ‘Sponsor a Dog’ campaign.

"Charity Link is a professional, committed organisation that delivers on time and on budget. They have raised many millions of pounds of vital income for us and I have no hesitation in recommending them to any potential charity client."

Adrian Burder, Chief Executive, Dogs Trust

"We have been working with Charity Link for just over 5 years. In that time we have significantly and sustainably increased the number of people giving to CLIC Sargent by Direct Debit. Working with Charity Link undertaking Venue fundraising is a key part of our 5 year strategy to improve a long-term growth in income."

James Spears, Head of Individual Giving & Income Processing, CLIC Sargent

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